The Power of Partnerships with CUB & Amreeta Abbott
March 11, 2022
CATCHING UP WITH CUB EPISODE #103
Daniel catches up with Amreeta Abbott, Founder & CEO of Annature. Shortly after selling fintech company NowInfinity in 2020 for $25Million, Amreeta started new venture Annature – an e-sign business, recently partnering with Aussie Powerhouse Qantas.
Daniel and Amreeta speak about her journey from selling Tupperware to building multimillion dollar businesses and discuss how to secure major partnerships with the power to elevate your business.
“Don’t be intimidated by what you don’t know. That can be your greatest strength and ensure that you do things differently from everyone else.”, Sara Blakely, Founder of Spanx
GREATEST LESSON(S) IN BUSINESS:
It’s lonely being a leader at times. I’m a born innovator, and I ignore what others are doing, but this means I need to be a strong leader and to lead can be lonely at times.
WHAT I LOVE MOST ABOUT CUB:
It’s an excellent opportunity to see what the business leaders in Australia are focusing on and talking about as we move out of the pandemic. It’s an exciting time to be able to offer ideas that can help Australian businesses and consumers.